If you mention “OS X” and “virus” in the same sentence, you’ll get some weird looks from Mac users. Traditionally viruses and trojans on OS X were near non-existent, but there’s a Mac specific trojan, codenamed Flashback, that has affected more than 600,000 computers. This is big news as it shows that machines running OS X may not be as secure as first thought.

Many Mac owners are unsure of what exactly the Flashback trojan is, what it does and how to ensure they’re not infected. We’re here to help clarify the situation.

What is a Trojan and What Does Flashback Do? In general terms, a trojan is a piece of malicious software that infects a computer and gives control of part, or the whole computer to hackers. The Flashback trojan takes advantage of an OS X Java vulnerability and infects computers by tricking them into downloading a fake Java update.

When the program is installed, Flashback will download and install the main trojan code without the need for permission from the administrator. From there it proceeds to hijack your browser, redirect search queries to websites developed by hackers, and then take advantage of pay-per-click advertising.

Why Should I be Worried? While this version hijacks your browser, there are far more sinister things it could do. As this trojan acts as a downloader, there’s nothing stopping the developers from updating the malware to steal passwords, banking information and other confidential information.

How do I Ensure My Mac is Clean? Apple has released an update for machines running OS X 10.6 and later. The first step you should take is to update your computer to patch the vulnerability. To update your Mac:

1. Press the Apple logo, located in the top right hand of your screen.
2. Select Software Update...
3. Press Install and Restart.

While the patch will prevent Flashback from working, it won’t delete the program if you’ve been infected. The Internet security company F-Secure has developed a script that scans your computer and removes Flashback if found. Once you have downloaded the script, open and run it. The script will search your computer and place the infected files in an encrypted ZIP folder labeled Flashback_quarantine.zip.

Flashback has infected a higher number of Macs than any other trojan to date and goes to show that Macs also have security flaws. This also serves as a reminder that you should have a virus scanner and security program running on your Mac. If you have any questions regarding the security of your Mac or other devices, please don’t hesitate to contact us. We are here to help keep your machines secure.

According to IBM, nearly 90% of the data available at this time has been created within the past two years. When you stop and think about it, it boggles the mind. What makes this more intriguing is that the amount of data will continue to exponentially grow and threatens to overwhelm us. This sheer amount of information available to us and the related issues have been termed Big Data.

You’ve probably been reading technology blogs and have seen Big Data mentioned in conjunction with large companies, maybe even dismissed it as something, “for the big guys”. While Big Data is currently the focus of large companies, it won’t stay that way for long and it will pay to know about it.

What is Big Data? In recent years the amount of data available has exploded and companies have reached a point where there’s so much of it available they can’t physically store or analyze it using existing means. This quandary is called Big Data.

Frank Moss, former director of MIT Media Lab, describes Big Data as coming from, “Computers, smart phones, GPS devices, embedded microprocessors, sensors...[which] are forming a ‘societal nervous system’ that is generating a cloud of data that’s growing at an exponential rate.”

This growth has overwhelmed many companies causing a need for Big Data solutions. These solutions provide businesses with a way to immediately make sense of vast amounts of information, make informed decisions and exploit data.

What can I Do With Big Data? The uses of Big Data are near limitless. For small businesses the best deployment, currently, is for market research. You can use Big Data to help decrease the risk of decisions by increasing your knowledge of current trends, your target market’s demographics and customer buying patterns. Research that would normally take weeks can be done in minutes or seconds, allowing your company to make better marketing decisions quicker and with a higher chance of success.

Are SMEs Ready for Big Data? Large companies are utilizing Big Data because they simply can’t keep up with the incredible amount of data generated. At the same time, smaller organizations have simply not reached the point where they are being overwhelmed by data, therefore there’s no pressing need to look into it. This is rapidly changing though, so it’s beneficial to keep your eye on developments.

If you have any more questions regarding Big Data or Business Intelligence and their uses within your organization please contact us, we will be happy to sit down with you.

Tablet computers are arguably some of the most useful devices that have been developed in the past ten years. While there are a ton of tablets on the market, there’s one that’s king: the iPad. The iPad has many different features that appeal to nearly every user, including companies who have taken to using the iPad for presentations.

If you’re on the road and give lots of presentations, the iPad can be the perfect tool as it allows you to leave the laptop at home, or in the hotel room. Here are three programs that are great for creating and giving presentations on the iPad, and what you need to give presentations on big-screens such as projectors and TVs.

Keynote Keynote is Apple’s presentation software. With this app, users can create some really professional looking presentations with ease. The one downside to Keynote is that it has trouble interacting with presentations created using Microsoft PowerPoint. Some fonts, clipart and animations used by PowerPoint and not Apple, will simply not copy over.

SlideShark SlideShark is perfect for users who aren’t comfortable with Keynote or are more comfortable with Microsoft PowerPoint. It works by uploading your presentations using SlideShark, converting them into a format the iPad can read and syncing them with the iPad. This is a great app for users of PCs.

Power Presenter This app is for presenters who want to give presentations on a projector, as its main purpose is to make it easier for the iPad and projectors to sync with one another. After you’ve finished your presentation, save it as a PDF and hook up your iPad to the projector you’ll be using. The app will simultaneously show the presentation on the screen and your iPad. This app is good if you don’t have the time to set up the projector whenever you give a presentation.

What You Need to Give Presentations When you switch over to using the iPad for presentations, you’ll need two adapters that allow you to hook the iPad up to the various different visual outputs e.g., TV screens and projector units.

The first adapter is a VGA adapter which will allow you to connect your iPad to the majority of projectors. When you give a presentation using a projector, plug the VGA cable into your iPad and the projector, and you should be ready to give your presentation.

The second adapter is for TVs and projectors that use HDMI outputs. Apple calls this adapter a “Digital AV Adapter” and it can be found on the Apple Store. When you plug in the adapter, your display should show up on both the screen and your iPad.

If you have any questions about using your iPad to give presentations or other uses for your Apple products, please contact us. We’re more than happy to sit down and discuss solutions with you.

The team at Google recently announced the introduction of semantic search capabilities to the search engine monster, which sent rumours flying about the future of SEO.

Semantic search means that Google will now use machine intelligence to interpret the meaning of your query rather than just using keywords in order to find the most pertinent results. Currently when you search, Google gives you results based solely on the text and keywords that you use.

Essentially, Google guesses.

Semantic search is a more intelligent way of producing results as the specific wording of the query won’t matter as much, but rather Google will be able to determine the intent behind it. It will look at the relationship between the words you use, how they work together and produce search results from there.

This isn’t an entirely new concept – Siri uses similar technology, however Google will be the first search engine to implement the technology.

Now, what does this mean for SEO?

Despite SEO’s ever-evolving nature, one thing has and will remain steady – it is driven by keywords, whether they are in your content, URL structure, tagging or links. However with the introduction of semantic search brands will have to consider possible questions and search queries from their consumers, as well as the intent and meaning behind keywords they use, and then create content around that, rather than dropping keywords into the website like landmines.

Intelligent content that answers consumer queries? Seems like a good thing to us.

Android tablets are quickly becoming the go-to tablet for companies and manufacturers. The openness of the OS and the ability to personalize it has major appeal. If you have an Android tablet, or have been reading about them you have probably come across the term “root”. If you’re not quite sure what this means for you and your tablet, we’re here to help.

Before you root your tablet it’s beneficial to know the pros and cons associated with it.

What is Rooting? When you buy an Android tablet, it will have limitations placed on the OS by the maker of the tablet to prevent inexperienced users from inadvertently ruining their device. What rooting does is give users access to the basic or “root” level of the tablet, in other words it removes all restrictions placed on the OS. If you’ve heard the term “jailbreaking” for Apple’s products, rooting is akin to that.

Benefits to Rooting There are a number of upsides to rooting your Android tablet. Some of the most positive features are:

• Access to More Applications. If you root your tablet, you’ll have access to a wide variety of apps not available to unrooted tablets. If you go to the Google Play store, and type in Root you’ll see a list of apps that are only available to rooted tablets. Some of the most useful include ones that allow you to do a full backup of your system or change your layout.
• Improved Performance. When you root your tablet, you’ll be able to control its performance. This includes being able to make it open and close apps faster or decrease processor speed which will increase battery life.
• Latest Version of OS. Companies that create tablets and devices that use the Android OS are notorious for taking a long time to update the OS. Case in point: Google released Android 4.0 in December 2011 and some devices still haven’t been upgraded. If you root your tablet, you’ll be able to update your device to the newest version of the Android OS by using a ROM - the most basic level of software that allows your Android device to operate. ROMs are akin to drivers used by computers.

Drawbacks to Rooting There are some drawbacks to rooting that you should be aware of. The first issue is that if you do root your tablet, the warranty will be voided. If the manufacturer finds that you’ve rooted your device, they could refuse to fix it, forcing you to go to less than reputable dealers.

The second problem is that if rooting is carried out incorrectly you run the risk of “bricking” or “bootlooping” your device. Bricking is when your tablet’s software glitches causing the tablet to stop working, making it about as useful as a brick. Bootlooping is similar to bricking, however your phone will boot up, turn off, boot up and turn off in an endless cycle.

The final downside to rooting is security. There has been an increasing number of malware apps designed specifically for Android devices. If you have a rooted tablet and download apps not from Google Play, there’s a higher chance that the app you download will be infected.

Should I Root? With both powerful benefits and potentially nasty problems, the question is, “Should you root your tablet?” The answer is a bit ambiguous in that it really depends on what type of user you are. Advanced users who want to micromanage their device will be able to do just that if they root, while users who are happy with their tablet will not see much of a difference.

If you do choose to root your tablet, search the Internet for guides on how to root your device and carefully follow the instructions. Should you like to learn more about rooting, or Android tablets please drop us a line, we’re more than happy to hear from you.

Communication is arguably the single most important aspect to a successful business. One of the most familiar forms of communication is the telephone, and with advances in technology, it’s unsurprisingly gone digital. The most commonly used digital voice system being Voice over Internet Protocol, or VoIP.

VoIP has become the main backbone of voice communication for a growing majority of companies, offering numerous benefits including potentially large cost savings, and decreased maintenance costs. When it was first introduced, the technology needed to run a VoIP system was expensive, limiting it to MNCs and other large organizations. However, over the past few years, the technology has come down in price and is now available for next to nothing, allowing SMEs to make the switch to VoIP. If your company is thinking of ringing the changes, there are some necessary requirements you should meet before you migrate.

Foundation A solid foundation for VoIP is key, as without a good foundation you’ll find that network speed and call quality are poor during heavy use. Most SMEs aim for a VoIP system that can handle around 10 employees on the phone at any given time. Before you start the integration, you should track your current call volume by keeping a note of the number of calls in and out, while paying close attention to call volume during peak hours and days.

You should also investigate the speed and stability of your current Internet connection. While a fast DSL or cable connection is good for browsing, it may not be robust enough to handle VoIP communications, which need a connection that is both quick and stable. Look at your downstream (traffic into your network) and upstream (traffic out of your network) connection speed during a time when the network is experiencing heavy data use. Anything over 1.5 Mbps in both directions should be enough to handle the majority of VoIP systems. Most Internet service providers offer a connection speed well above that, but it’s important to check it out first.

Framing When you have a solid foundation that will support your needs, the next step is building the frame for VoIP. You should determine exactly what’s required from your new system. Some good questions to ask include: Am I going to need to make international calls? How many VoIP connections am I going to need? Am I going to want to make video calls? What’s my budget?

Once you’ve determined your needs you can move on to picking equipment. If you’re a business that typically sticks to local, and some long distance calls, you shouldn’t require much in the way of equipment. The vast majority of companies use a device called a media gateway that allows normal phones to interface with an Internet connection - essentially turning a regular phone into a VoIP phone. If you’re a business that would like to take advantage of the more advanced features of VoIP, like portability, you’ll need more state-of-the-art equipment.

The final issue you need to address is security. On its own, VoIP is not the most secure of connections, as it’s open to all the same types of security breaches that computers and networks can fall prey to. To combat this, many good VoIP service providers will have security measures in place to protect VoIP calls on their network. On your end, it also helps to keep your Internet security up-to-date and conduct regular system scans.

Once you’ve addressed the internal requirements it’s time to start looking for a VoIP service provider. Take your time, shop around, ask competitors and other businesses what service they use. One question to ask a prospective provider is if they will be able to migrate your current number onto their system? While most can switch over your existing numbers, it can take a while, depending on your location and local legislation. So be sure to check if the provider can migrate your numbers and how long it will take.

From there, you should be ready to switch over to VoIP. If you’re still unsure of the process, there are consultants available who can help with the preparation, selection and integration. Good luck, and if you need more information about VoIP, we are here to help you.

With the increasing severity of natural disasters in recent years, many larger companies have started to develop and implement a continuity plan to ensure that they can still conduct business, no matter what happens. Businesses in the process of developing a plan will eventually need to decide if they want to use software or templates?

The decision between templates and software can be a tough one to make, as whichever one you choose, you’ll be using and relying on for a long time. To help you we’ve covered some pros and cons on both choices:

Using Software If you choose to go with a software program, you will be walked through the whole process allowing you to develop a useable plan. Another benefit of using software is that you’ll be able to develop reports if needs be.

The drawbacks of using software include cost, inflexibility and learning time. For the most part, business continuity planning software is not cheap, and at times can be inflexible due to limits within the program. If you have a niche need, the software may not cover it. In addition, as with mastering any program, the learning curve can be quite steep.

In general, using software would be advantageous for companies that have a bigger budget for the development of a continuity plan. Software is also a good bet if you don’t have staff who are experts in continuity planning, or if you operate in an industry where a continuity plan is necessary, e.g., companies working with healthcare insurance, or manufacturing companies that have introduced ISO 9000.

Using Templates If you feel that your company is not ready for software you can use templates to help you develop your plan. These solutions are mostly written plans that you adapt to meet your business needs. They’re useful if you’re just starting to do continuity planning, as they provide a normally solid foundation, and are generally a lot cheaper than software.

A limitation to using templates is that they can be a little too basic at times, and may not meet your needs. Granted, most plans will follow a basic structure and your developer will need to adapt some steps for your relevant region and industry.

As each industry is different, it’s hard to make a recommendation on what type of planning style companies should take. We recommend you take your time, do your due diligence and weigh out what’s best for your business. No matter which method you choose to go ahead with, ensure that it’s easy to implement, and that you’ll be able to teach your staff how to run the plan.

If you feel really lost or are not sure what to do, talking to professional consultants could go a long way in helping you develop a plan. If you’d like to learn more about business continuity planning please contact us - we are happy to help.

In the past five years, there has been a significant rise in the sharing of files and information between computer users. Many businesses have also taken to sharing files using cloud services and peer-to-peer (P2P) networks, allowing users to share files with each other over the Internet. This brings about a number of issues, both with file recoverability and overall security.

With the seizure of a number of cloud storage and sharing websites, including Megaupload, and the seemingly omnipresent malware in P2P files and the shaky security in relation to P2P networks, businesses have had their hands full staying secure. Do you know what your options are when it comes to data security?

Cloud Services Knowhow The recent seizure of Megaupload’s files and servers by the US Government caught many people and businesses unprepared. While Megaupload’s main purpose was file sharing, it was found that a large number of organizations were using their services to store files. If you had files stored on Megaupload, the chances of getting the files back are non-existent.

It needs to be pointed out that many cloud services don’t guarantee that files stored on the service will be recoverable in the event of a crash, or disruption in service, e.g., a government seizing servers. If you read the user agreements of a number of major cloud services, they all have clauses stating that if data stored on their service is lost for any reason, it’s gone forever, and the hosts can’t be held liable for losses.

Risks of P2P With high speed Internet widely available at low prices, P2P file sharing has become incredibly popular, it’s almost uncommon to find someone who has never used a P2P service. If you or your employees use P2P at your office, there are a number of potential security threats you should be aware of:

• The unknown share: If you put a file in a folder that is shared on a P2P network, it’ll be shared with all other people connected to that folder and almost anyone can access it. This is normally done by mistake, i.e., not looking where the file will be saved when you save it. There’s also malware out there that will move files into a shared folder which the developer of the malware can find and upload with ease and without the user knowing it is happening.
• Open network: Typically P2P works on open networks: users give and share. What this means is that when using P2P on a poorly configured network, the whole network could be unsecure, allowing for access to other computers connected to the network.
• Untracked data: If you share a document with another person, and they then share it with others, there is potentially, an unlimited amount of people that can get the data. If you want to take it back, it can be impossible to do so, even if the original document is deleted.
• Storage hijacking: There’s news of malware that has been developed with the purpose of downloading illegal material onto your hard drive. This could pose a problem if the data is found, as you will be liable.

What Should I do? With regards to cloud services, as with anything that comes with a contract, the first thing you should do is gain an understanding of it by utilizing reading material such as blogs, news articles and Wikis. It’s a pain in the neck, but it’ll help you understand the boundaries of the program and your responsibilities. Remember that if you go to court to get files back from a company, and it becomes known that you didn’t read the agreement, you’ll probably end up losing that case.

Second, it’s not recommended to keep single copies of data on one cloud service. Chances are high that in your business, you store your data and backups in a place separate from the computer. This makes sense with the cloud as well - keep your data with a number of different cloud services. If it’s important enough, have physical backups of what you put in the cloud.

For P2P networks there are also a number of steps you can take to protect the data on your network:

• The most obvious one is to ban employees from using any file sharing services outside of your network.
• If you do allow file sharing, it’s a good idea to establish and strictly enforce a protocol for this. You should also set which users are allowed to share files, and what files are appropriate to share. Be sure that all staff are aware of your policy and the measures that will be taken in the event of any deviations.
• Develop a system to classify documents by whether or not they can be shared, and who they can be shared with.
• If you work in an office where you need to share files, but don’t want to use a P2P network or the cloud, and are unsure of other solutions out there, don’t worry. There are companies that specialize in document sharing solutions that should be able to provide you with assistance.

The most important thing is that whatever the situation is, you take action to try to solve the problem while frequently revisiting the actions to ensure that they are working. If you’d like to learn more about document sharing over the cloud, or via P2P networks, give us a buzz. We’re more than happy to help.

A rising trend these days is the integration of a company's Web based marketing - social media and online presence - with their physical operations. As such, many programs have been introduced with the goal of giving businesses a chance to get their name out there. There’s a new online map that’s doing just this: integrating Web and physical presence.

CityMaps is a novel new online map. At first look it appears similar to any other online map: streets, check; transport routes, check; geographic features, check. So, what sets it apart? Well, when you zoom in on a neighbourhood you don’t get a fancy street view, or outlines of buildings, you get a map populated with businesses.

What is CityMaps? Think of those city maps that we’ve all used while on vacation, the ones with restaurants, shops and tourist attractions, and that’s the basic idea of CityMaps. When you zoom in on an area, you will see icons and logos of businesses. Click on one and a popup window will open with the business name, contact information, pictures, related tweets, reviews, and more.

Essentially, it’s a tool to help you plan your next adventure in the city. If you’re out with your friends and looking for a place to go for dinner, you can search for nearby restaurants, look at reviews and deals, and finally: make a reservation, all from the app.

How will this help my business? With social integration, a business like yours can post a special offer on one of the many deal websites, and it will show up in CityMaps as an unobtrusive blinking green dollar sign. If someone tweets about your business, the tweet will show up on the map as well.

This program is a great example of good integration across social media and business. If a review is posted online, it’ll show up on the map. This can also be beneficial to your business as you will get near real-time feedback. CityMaps also encourages businesses to develop and maintain an Internet presence, while giving them a practically free way to literally put their name on the map.

Currently, the map is only available for New York, San Francisco and Austin. There’ll be more cities soon, but it’ll be a few years before every city in the US is on the map. So keep your eye on this program if you’re not in the three cities, as you’ll soon be able to take advantage of it.

If you would like to learn more about CityMaps, or other Web trends, please let us know, we are happy to help.

It’s hard to find someone who isn’t using social media in some way, or at the very least isn’t aware of its existence. Companies are becoming wise to this and are starting to utilize social media tools to build their brand, or bring in new customers. If your company does not use any form of social media, it may be time to look into getting your business out there.

Social media, once called a fad, has become the norm and is going to be with us for some time. A large number of companies already have an online presence, and are taking advantage of the benefits that social media can bring. Here are a number of things you can do to get your social media adventures underway.

Be Clear on Social Media It’s important that before you start looking into the different forms of social media that are out there, you are clear on what social media is, and what it isn’t. Social media is a way to meet people, and share content and ideas with them. For companies it’s a form of non-traditional marketing - think of it as soft marketing - it’s not meant to be the place where you flog your products, rather a place to develop interest in your company, so people will want to do business with you. By using social media you can show people who your company is, and connect with them on a more personal level. If you are clear on what social media is from the beginning, there’s a higher chance that you’ll be successful when you develop your online presence.

Before You Launch Into Social Media There are a number of things that your company needs to have either already done, or considered, before you jump in:

• Have a website: It’s a good idea to have a solid website with information about your company, contact information, products and services. Most potential customers will look at your website after looking searching for you online, and before they choose to do business with you, so your website needs to provide the relevant information they are looking for. If you don’t have a website, or feel yours is lacking, it’s easier than ever to get a professional looking site. With a quick search you will be able to find some competent designers.
• Get educated: It will be beneficial to educate yourself on current trends regarding social media. This can be done by simply going to social media websites, taking the free introduction tours and reading blogs related to the sites. Beyond that you should also research your competitors’ websites and Internet presence. Observe what content they have online, and more importantly: what they don’t have. It will also help to connect with and observe industry experts, see what they post online, and note the style and tone they use. This will help provide you with a sound knowledge base from which you can then create a more effective online presence.
• Set goals: As with any step in business, you should have a plan with realistic goals. Aim for results that are achievable for your company. If you’re a small, local IT company that focuses on providing support for banks, don’t expect to have the same massive hype that Microsoft and Apple do. Clearly set objectives and review periodically.
• Develop a focus: In real life, you can’t be all things to all people. The same goes for social media. You need to develop a focus on what type of online content you would like to share. You should aim to create content that your customers will want to share with people.
• Stake a claim: You should to go to the main social media websites - Google+, Facebook, LinkedIn and YouTube - and reserve your personal and business usernames. This is important because it will make you look more professional by having the same username across all sites, and users will be able to find you easier.
• Ask for help if you need it: While some companies make social media sound easy, it can be deceptively hard to master. If you feel lost, or are having a tough time with it, there are knowledgeable consultants out there who are happy to help.

Time to Get Social When you feel you know what direction you will take, it’s time to start developing your online profiles. It can be tough to decide which social media tools to utilize. Unfortunately there is no right answer. Most small businesses follow the crowd, and this means having pages on Facebook and Linkedin. This does not mean that you should join these networks simply because they have the most users. It is recommended that you follow what similar businesses or direct competitors are doing. If they are on one service but not another, do the same to begin with, but be on the lookout for new social media sites, or features being added to existing sites.

One Thing to Not Forget There is one really important thing we can share with businesses thinking of pursuing social media: it isn’t a turnkey operation. You can’t just, “set it and forget it.” To be successful, you need to be active by posting updates, news, and above all interacting with the people who reach out to you. After all, they are your customers. If you do establish your social presence but forget to keep it up to date, you will be the company that’s forgotten.

If you would like help with your social media strategy, please get in touch with us. We’d love to hear from you.